This text explores the various ways of "cultivating" philosophy and its significance within society. The author argues that a foundational education in philosophy is essential for individuals to integrate their conscious lives with their thinking. Consequently, the popularization of philosophy is a fundamental duty, positioning it as superior to religion or psychiatry in fostering self-awareness. However, the text warns that if popularization becomes the primary norm, philosophy risks losing its orientation toward truth. It is therefore crucial to maintain "basic research" focused on first philosophy. Philosophical education must go beyond historical knowledge, offering insights into contemporary thought and the work of leading living thinkers. Ultimately, the focus of philosophical inquiry must remain on the actual subjects of thought rather than just the methods of reasoning. By balancing public engagement with rigorous theoretical inquiry, philosophy fulfills its role as a vital tool for human understanding and intellectual integration.